The 37 Best Ecommerce Tools for Scaling Your Brand, Ranked & Reviewed for 2026

Subbly is a subscription-first commerce platform with AI features, designed to help businesses prioritize recurring revenue models. It offers a range of tools and features such as funnel and bundle builders, website creation, and migration assistance, with unique selling points including website building, data ownership policies, and native AI capabilities for revenue maximization and customer retention.

Why I picked Subbly: I chose to include Subbly as an all-in-one ecommerce solution because of its comprehensive website building, e-commerce, and subscription management capabilities. Its native AI capabilities, flexible bundle builder, and drag-and-drop builders make it stand out, allowing for extensive customization and integration. Subbly is best for subscription-first businesses due to its focus on subscription-based commerce, cost savings, and industry-influenced features, making it a solid choice for businesses looking to grow their subscription-based revenue.

Subbly Standout Features and Integrations

Subbly Standout features include customizable subscription plans, customer account and billing management, and analytics tools. It also provides a user-friendly interface and support for various payment gateways. Additionally, Subbly differentiates itself by offering native AI capabilities, drag-and-drop builders, and no data-hostage policies, as well as resources for business success in the subscription industry. The platform also offers support for gifting, cost savings, and industry-influenced subscription features, as well as real-time data on site traffic for website owners and marketers.

Integrations include Twilio, Zapier, Intercom, Mailchimp, Google Analytics, Zendesk, Hotjar, Drip, Klaviyo, Facebook, ChartMogul, Flodesk, and TaxJar.

Price2Spy is an online tool designed to help ecommerce businesses monitor and analyze competitor pricing. It offers features that allow you to track market trends and adjust your pricing strategies accordingly.

Why I picked Price2Spy: You can keep an eye on your competitors' prices in real time, allowing you to respond promptly to market changes. This feature helps you maintain a competitive edge by ensuring your pricing aligns with current market conditions. Another valuable feature is the dynamic pricing module. This allows you to set rules for automatic price adjustments based on market data. By automating the repricing process, you can save time and ensure your prices remain competitive without constant manual intervention.

Price2Spy Standout Features and Integrations

Features include historical reporting, which lets you track pricing trends over time, providing insights into market fluctuations. The pricing dashboard offers a centralized view of all your pricing data, making it easier to analyze and make decisions. Additionally, the tool captures screenshots of monitored pages, giving you visual confirmation of pricing information.

Integrations include Magento, Shopify, BigCommerce, WooCommerce, Google Analytics 4, 3dcart, Shift4Shop, Google Shopping Feed.

BigCommerce is a cloud-based ecommerce platform that enables businesses to build their own fully customized online stores. It offers features such as integrated payment processing, built-in marketing tools, SEO tools, and analytics capabilities.

Why I Picked BigCommerce: BigCommerce offers powerful marketing tools that allow users to promote their products or services more effectively online. It comes with built-in email marketing functionality which allows users to easily send out promotional campaigns directly from the platform itself. It also offers support for loyalty programs so businesses can reward customers for returning purchases or referring friends and family members. Plus, there are features like coupons and discounts which make it easy for businesses to increase sales by providing incentives for customers who purchase goods or services from them regularly. 

BigCommerce Standout Features & Integrations

Features include customizable templates, built-in SEO, marketing tools, shipping & fulfillment, inventory management, reporting features, mobile-friendly design, responsive checkout, multiple payment gateway options, extensive third-party integrations, and 24/7 customer support.

Integrations include LiveChat, ShipStation, Georgias, Mailchimp, Quickbooks Online, Yotpo Product Reviews, Justuno, Brightpearl, Acumatica, ActiveCampaign, Hubspot, Klavyio, Shopgate, Printify, and dozens of other apps.

FreshSales is a sales CRM to help you manage your ecommerce business by allowing you to track your sales activities. It is a multi-currency and multi-language platform making it suitable for servicing customers from different locations. You can use FreshSales to auto-assign leads to selected salespeople, ensuring that leads with special requirements receive white-glove treatment. It has tools you can use to promote products, such as chat and email marketing tools.

Why I Picked FreshSales: FreshSales is the best sales CRM for using artificial intelligence to determine which leads are ready for closing. FreshSales uses AI to help you find the best deals to propose to customers using their chat responses and activity trends. FreshSales also gives you a 360-degree view of your customers to help you upsell, cross-sell, and develop lasting relationships.

FreshSales Standout Features & Integrations

Features include API, calendar management, contact management, dashboard, data import and export, external integrations, file transfers and sharing, lead management, multi-user, scheduling, third-party plugin/add-ons, call tracking, sales automation, customer management, data visualization, forecasting, lead scoring, multi-currency, notifications, pipeline management, task scheduling/tracking. 

Integrations include Salesforce, HubSpot, Microsoft Dynamics 365, Pipedrive, Oracle Netsuite, Insightly, Copper, Zoho CRM, Close, Zendesk, TeamSupport, Help Scout, Jira Service Desk, Zoho Desk, Chargebee, Recurly, Sage Intacct, QuickBooks Online, Xero, Intercom, Google Calendar, Azure, and a growing list of other useful apps. They, of course, integrate with their own first-party software like Freshdesk, Freshworks CRM, and Freshservice, as well.

Omnisend is an omnichannel marketing platform that enables ecommerce businesses to increase sales and engagement with their customers through email and SMS campaigns. The software offers several features for ecommerce businesses, such as abandoned cart recovery, product recommendations, and checkout abandonment prevention.

Omnisend's database of templates is extensive and offers you great flexibility when creating professional emails and SMS. The templates can be easily customized to fit your brand's specific look and feel, and they come with a range of built-in features that make it easy to add products, dynamic discount codes, and multimedia to messages. Thankfully, you can also save your campaigns as future templates.

Why I Picked Omnisend: Omnisend's automation library has pre-built workflows for every step of the customer journey. Omnisend makes it easy to adjust and visualize the sequencing with drag-and-drop workflow editing. The library includes many triggers, such as signup forms, abandoned cart emails, and product reviews. Users can also set up sequence timers to delay or split messages into groups or send messages on specific days or times.

Omnisend Standout Features & Integrations

Features include audience targetting, contact management, conversion tracking, dashboards, data import and export, email integration, scheduling, third-party plug-ins/add-ons, calendar management, customer management, external integrations, marketing automation, notifications, and SMS. 

Integrations include Shopify, Magento, BigCommerce, WooCommerce, AfterShip, Amazon Ads, Bold Commerce, Cartloop, Digioh, Easyship, Email Collection Bar, Gatsby, FyreBox, GemPages, Intercom, LiveChat, OpenCart, and other tools that you can check out on their partners' page.

ActiveCampaign is a commerce marketing tool for customer management, capmaign tracking, and lead generation. You can use ActiveCampaign to create subscription forms that allow you to collect customer information like contact details and product preferences. ActiveCampaign lets you add tags to customer accounts, so you know where leads come from and the products that interest them. ActiveCampaign lets you automate tasks like sending a welcome note to new customers or website visitors.

Why I Picked ActiveCampaign: ActiveCampaign has great email marketing features that ecommerce owners can use. ActiveCampaign’s predictive capabilities can help you ensure that customers receive campaign materials at the right moment. Perfectly timed marketing emails can address customers with the material they most need wherever they are in the buyer's journey to encourage tehm to complete the sale. 

ActiveCampaign Standout Features & Integrations

Features include 2-factor authentication, API, calendar managerment, contact management, conversion tracking, dashbaord, data import and export, lead management, marketing automations, notifications, sales automations, A/B testing, audience targeting, chat, customer management, external integrations, multi-user, password & access management, third-party plugin/add-ons, and pipeline management.

Integrations include Microsoft, Shopify, Square, Facebook, and Salesforce.

Engagebay is an all-in-one ecommerce tool with features for CRM, marketing, and sales support. It has a reporting dashboard to help keep you on top of your ecommerce business’s performance. Engagebay’s CRM feature lets you manage all of your contact information and leads to help you build your relationship with customers. Engagebay also has a live chat feature you can use to attend to customers’ immediate concerns and boost customer satisfaction.

Why I Picked Engagebay: First impressions last, and you can use Engagebay to create a landing page that can help impress customers and increase sales conversion. Engagebay lets you manage the SEO settings of your landing page to ensure it becomes more visible to web searchers. You can also use Engagebay to monitor how your landing page performs according to the number of visitors, and new subscribers.

Engagebay Standout Features & Integrations

Features include calendar management, contact management, conversion tracking, customer management, data export and import, data visualizations, external integrations, marketing automation, multi-currency, multi-user, password & access management, referral tracking, task scheduling/tracking, customer data forms, sales motivators, sales proposals, landing pages, pipeline management, A/B testing, API, chat, lead scoring, project management, call tracking, click-to-dial, sales automation, and ticket management. 

Integrations include Stripe, Zapier, Xero, QuickBooks, and RingCentral.

Funnel is a marketing and sales data collection software for combining sales and advertising data to determine conversion and ROI rates. It lets you channel data to your preferred reporting tool to develop reports that your team can easily understand. Funnel stores data from up to two years back, ensuring you have historical data available for comparison and reporting purposes.

Why I Chose Funnel: Funnel lets you automatically collect and analyze marketing data from multiple sources, not just from your ecommerce website but from different social media accounts so you can analyze them to craft an effective email marketing campaign. You can use Why I Picked Funnel: Funnel to segment data into useful categories like the number of products sold or the number of new customers. It has an automatic currency conversion to make it easier to understand revenue from your eCommerce website that services customers from different countries.

Funnel Standout Features & Integrations

Features include analytics, conversion tracking, dashboards, data import and export, external integrations, multi-site, social media integrations, API, customer management, data visualizations, forecasting, multi-user, and referral tracking. 

Integrations include Google BigQuery, Amazon Redshift, Google Data Studio, Google Analytics, Adobe Analytics, Facebook Ads, Shopify, and other tools.

Chargebee is a subscription management platform that lets you automate subscription box billing and management, streamline order management, provide add-ons and gift subscriptions, and derive insights with detailed analytics. They handle subscriptions, billing, and payments in 30+ countries. Chargebee has a free plan for up to 3 users or a free 14-day trial of the full-featured paid plan. 

Ecommerce managers can build efficient workflows for their business with a subscription ecommerce platform that comes with a flexible architecture and pre-built integrations across platforms like BigCommerce and Shopify Plus. You can sync subscription orders with customer information and integrate them with customer support systems to streamline operations and deliver seamless customer experiences.

Why I Picked Chargebee: Chargebee supports 480+ recurring billing use cases and specializes in futureproofing your ecommerce revenue operations. Payment preferences, trends, and tools change often and Chargebee ensures you can manage billing processes no matter what the future throws at you. Through Chargebee, you can set up automatic subscriptions, free trial periods, feature mapping/flags, and even create unique monetization models to fit your product specifications. 

Chargebee Standout Features & Integrations  

Features include 2-factor authentication, accounts receivable, billing/invoice, calendar management, data export and import, external integrations, multi-currency, notifications, third-party plugins/add-ons, API, CRM integration, dashboards, multi-user, and tax management.

Integrations include PayPal, Stripe, Microsoft Dynamics GP, Zoho CRM, BigCommerce, Google Analytics, Mailchimp, Refersion, Avalara, Slack, GetAccept, Shipstation, Salesforce, Friendbuy, FirstPromoter, ChartMogul, ReferralCandy, Xero, QuickBooks Online, ProfitWell, PieSync, TaxJar, Baremtrics, Sage Intacct, Moxtra, LeadDyno, Freshdesk, Intercom, Zendesk, HubSpot, Groove, Active Campaign, Pipedrive, Stitch, Natero, Klaviyo, and more if you use Zapier (may require a separate paid plan).

Noibu is a SaaS product designed to help ecommerce businesses identify and fix critical errors on their websites in real-time. It's a tool that monitors your website 24/7 and alerts you whenever there's an issue that could potentially affect your sales or user experience. With Noibu, you can quickly address these problems and ensure that your online store is always running smoothly.

By integrating Noibu into an ecommerce site, businesses can gain real-time insights into critical errors and issues that impact their customers' journey, such as broken checkout processes, missing or malfunctioning product pages, and payment gateway errors. Noibu's intelligent error detection and comprehensive reporting help ecommerce teams quickly identify and prioritize issues, enabling faster resolution and minimizing revenue loss. With Noibu, ecommerce sites can ensure a seamless and error-free shopping experience, leading to improved customer satisfaction

Why I picked Noibu: Noibu is a game-changer when it comes to maintaining a high-quality online shopping experience for your customers. As an ecommerce business owner, you know how important it is to keep your website running smoothly and error-free. Noibu takes the guesswork out of this process by constantly monitoring your site and alerting you to any issues. This proactive approach to error management sets Noibu apart from other tools in the market. With Noibu, you can track add-to-cart and checkout errors and even replay user sessions to see where things went wrong.

Noibu Standout Features & Integrations

Features include real-time error detection, notifications & alerts, error summaries, issue prioritization, add-to-cart monitoring, diagnosing checkout errors, website uptime monitoring, site health dashbaord, JS & HTTP error capture, sales funnel tracking, video replay, ticket triaging, reporting & analytics, no-code custom attributes,SDK,

Integrations inclide Shopify, Magento, WooCommerce, SAP Hybris, BigCommerce, and Salesforce Commerce Cloud.

To be successful in ecommerce, you need to be successful in content creation. StoryChief is content planning and creation software to help you build and publish marketing content to promote your online store and products. It has a built-in SEO assistant to ensure organic growth while also tailoring content intent to your customers' major pain points. 

If you want to engage customers using interactive content, then StoryChief is the best software for you because it lets you craft a marketing campaign that encourages customer engagement. You can use StoryChief to analyze your content and gauge its impact on your audience. 

Why I Picked StoryChief: StoryChief lets you plan your social media and blog content, letting you automate publishing and distribution. You can also use StoryChief to organize all your photos and videos and crop and edit them to be ready for dissemination. StoryChief also lets you view all your marketing content, so you know which ones require approval and which ones are ready for publishing.

StoryChief Standout Features & Integrations

Features include calendar management, external integrations, notifications, API, conversion tracking, dashboards, marketing automation, multi-user, digital asset management, and content creation. 

Integrations include Slack, Trello, Mailchimp, Google Contacts, and Twitter.

Bazaarvoice is a customer service and product review management tool for growing your ecommerce business with several features, including one that lets you respond to queries about your e-store products. It has a feature that you can use with your website builder to showcase carousels and gallery pages that showcase your products. You can also integrate social media content from TikTok, Facebook, Twitter, or Pinterest influencers to boost interest in your products. Bazaarvoice also lets you launch sampling programs that allow customers to try new products and drive user-generated content.

Why I Picked Bazaarvoice: Bazaarvoice is an excellent ecommerce platform to use in collecting and managing customer reviews and ratings. By analyzing customer reviews, you can improve your ecommerce website to deliver a better user experience. You can also highlight selected customer reviews on your ecommerce website to inspire other customers toward a purchasing decision.

Bazaarvoice Standout Features & Integrations

Features include API, dashboards, external integrations, customer support, review management, and notifications.

Integrations include Facebook, Twitter, Adobe Analytics, Google Analytics, Salesforce Commerce Cloud, Magento, IBM WebSphere Commerce, and SAP.

Zoho Desk is a cloud-based customer service solution that lets you manage customer support tickets to address customer needs. It has a CRM feature to assist your customer support team in delivering exceptional services and maintaining customer relationships. You can use Zoho Desk to automate workflows like sending alerts or adding tasks. You can also automate notifications ensuring that customers receive timely updates on the progress of their tickets.

Why I Picked Zoho Desk: Your customer support team can use Zoho Desk to respond to customer concerns across multiple channels, including phone, email, chat, social media, and your ecommerce storefront website. You can also use Zoho Desk to develop self-service options to help customers anytime, even if you don’t have a 24/7 customer support team. Zoho Desk also has an AI-powered assistant that automatically analyses tickets for proper routing.

Zoho Desk Standout Features & Integrations

Features include analytics, batch permissions & access, chat, contact sharing, customer management, data xport and import, data visualizations, email integration, external integrations, inventory tracking, lead scoring, multi-user, third-paty plugins/add-ons, time management, workflow management, social media integrations, a knowledge base, API, calendar management, contact management, dashboards, lead management, notifications, scheduling, call tracking, real-time alerts, self-service portal, and call integration.

Integrations include Microsoft Office 365, Microsoft Teams, Google Drive, Zapier, Zendesk, and ServiceNow. Integrations via Zapier and Zoho Flow are also supported. Being part of the Zoho ecosystem allows you to connect to several of Zoho’s own services for Sales, Marketing, CRM, customer service, and more tool options.

Veeqo is an ecommerce inventory management tool that can handle managing multiple online stores with different products and requirements. It has order management features to handle shipments and process returns for customers. 

You can use Veeqo to automate order workflows according to specific triggers like weight, value, or product type, so you can trigger receipt sending, follow-up messages, or upsell/next sell recommendations. Veeqo offers easy reporting to help you analyze sales figures and fulfillment reports.

Why I Picked Veeqo: Veeqo is the best ecommerce tool for inventory management across multiple stores because it allows you to unify and sync orders and inventory across different channels. You can track and manage inventory in any warehouse, letting you move supplies to high-traffic areas. Veeqo has shipping tools that enables you to print labels in bulk, ship orders, and track them using one program. 

Veeqo Standout Features & Integrations

Features include API, dashboard, data import and export, forecasting, notifications, shipping management, warehouse management, budgeting, customer management, data visuzliation, external integrations, inventory tracking, multi-user, supplier management, product catalog, and order management. 

Integrations include Hubspot, Asana, DotDigital, Salesforce, Campaign Monitor, Mailchimp, Intercom, Gmail, Facebook Pages, Manychat, Zendesk, Klaviyo, LinkedIn, Constant Contact, Freshdesk, AWeber, Buffer, monday.com, Insightly, Infusionsoft by Keap, and other tools if you use Zapier but that might require an additional fee. 

Insightly is a CRM SaaS with sales, project management, marketing, and ecommerce features so you can manage your business using one software. It has an automation feature to automate simple tasks like sending email alerts or updating records so you can focus on other aspects of your ecommerce business. Its project management feature lets you plan projects, assign tasks, and track milestones to ensure the timely delivery of projects.

You can also use Insightly to send bulk emails as part of your marketing campaign to reach as many customers as possible.

Why I Picked Insightly: Insightly’s lead routing feature can help you ensure that leads get directed to the right salespeople. Insightly routes leads in real-time so sales team members can follow up on leads while they are still hot. 

Insightly Standout Features & Integrations

Features include analytics, contact management, conversion tracking, customer management, data export and import, data visualizations, external integrations, file transfer and sharing, Gantt charts, inventory tracking, lead management, multi-currency, notifications, referral tracking, supplier management, click-to-dial, roadmapping, pipeline management, API, batch permissions & access, calendar management, contact sharing, dashboard, lead scoring, multi-user, project management, task scheduling/racking, call tracking, and resource management.

Integrations include ADP Workforce Now, Asana, BambooHR, Calendly, DocuSign, Drift, Jira, Microsoft Power BI, Shopify, Slack, WooComerce, Workday, Sage Intacct, and other tools. 

Marketo is a marketing automation software to help you identify, engage, and improve customer experience to help you increase revenue. Marketo lets you use behavior tracking to engage the right customers. It also has a pipeline and conversion analysis feature to help you determine the effectiveness of your sales team in converting leads.

Launching marketing campaigns blindly can waste your resources, and Marketo’s impact analytics feature can help you gauge the effectiveness of campaigns to determine campaigns that increase your revenue. 

Why I Picked Marketo: Marketo lets you centralize your enterprise sales, marketing, and ads performance data, giving you complete visibility of your efforts and results. Marketo can map out all the stages of your customers’ journeys to spot which stages need additional engagement. It also lets you analyze different channels to know which ones customers find useful—and why.

Marketo Standout Features & Integrations

Features include audience targeting, conversion tracking, data export and import, data visualization, lead management, notifications, scheduling, API, calendar management, dashboards, external integrations, lead scoring, and marketing automations. 

Integrations include Salesforce, Microsoft Dynamics, Netsuite, Oracle, SugarCRM, Seamless Connections, WordPress, LinkedIn, Facebook, Citrix GoTo Webinar, Magento, Eventbrite, NetSuite, SOAP API, Google AdWords, FunnelEnvy, Wistia, atEvent, Cvent, Hootsuite, and other tools you probably already use.

Adzooma is an ecommerce platform to set up and run your online marketing efforts on different channels, including your online store, mobile app, and social media accounts. It has playbooks and courses to help your marketing team members gain expert knowledge to devise effective marketing campaigns. Adzooma has a review management feature so customers can send reviews through emails or text messages and help you determine your marketing’s weak spots.

Adzooma also makes content marketing easier by simplifying SEO to ensure that your company has maximum visibility. Adzooma integrates with Google Analytics to give you valuable insights into how users behave on your website.

Why I Picked Adzooma: If you want to eliminate human error in assessing marketing activities, then Adzooma is the best choice for you because it uses machine learning to help you assess your marketing efforts. It lets you analyze your PPC performance and gives suggestions on how you can improve them.

Adzooma Standout Features & Integrations

Features include analytics, conversion tracking, dashboards, data import and export, external integrations, multi-site, social media integrations, API, customer management, data visualizations, forecasting, multi-user, and referral tracking.

Integrations include Google, Microsoft, and Facebook products. 

TaxCloud is a comprehensive tool designed to simplify sales tax compliance for ecommerce businesses. It offers real-time sales tax calculations, instant collection of sales tax, and automated filing and remittance of sales tax proceeds to the appropriate state and local jurisdictions.

Why I Picked TaxCloud: TaxCloud is a comprehensive sales tax compliance solution that calculates applicable sales tax in real-time during the checkout process, ensuring accurate tax collection based on the customer's location. It simplifies the tax compliance process by automating the filing and remittance of sales tax to over 13,000 U.S. tax jurisdictions. Additionally, TaxCloud integrates with various e-commerce platforms and marketplaces, facilitating automated sales tax calculations within the online sales process.

TaxCloud Standout Features & Integrations 

Features include sales tax filing and remittance services for businesses. This unique feature further reduces the compliance burden on businesses by automating the often complex and time-consuming process of filing sales tax returns and remitting tax payments to state authorities. TaxCloud takes care of the entire filing process, from preparing the returns to submitting them to the appropriate tax jurisdictions, which can save businesses significant time and resources.

Integrations include Ability Commerce, BigCommerce, QuickBooks, Square, Stripe, Shopify, WooCommerce, Odoo, Volusion, Cart.com, Oracle NetSuite, Acumatica, Sage, and Magento. 

Percolate is an ecommerce content marketing tool that gives you visibility and control over all aspects of your company’s marketing life cycle. It can help you create digital content to ensure customers have engaging digital experiences visiting your ecommerce site. Percolate can help you analyze your marketing activities to determine which ones are working so you can replicate them. You can also use Percolate to launch training programs internally so your team is up-to-date on new processes and procedures. 

Why I Picked Percolate: Percolate acts as a central hub for planning, managing, and executing content marketing campaigns across multiple channels like your ecommerce site, mobile app, and social media accounts. Percolate has templates and workflows you can use to decrease the time required to launch marketing campaigns and help you save time building content that supports your product sales goals. You can build blogs, product tutorials, videos, flyers, landing pages, social media ads, and brochures—to name a few ideas!

Percolate Standout Features & Integrations

Features include audience targeting, conversion tracking, data export and import, data visualization, lead management, notifications, scheduling, API, calendar management, dashboards, external integrations, lead scoring, and marketing automations.

Integrations include Adobe Experience Manager, Salesforce, BambooHR, Dropbox, and Google Workspace.

ShipHero is an ecommerce shipping and fulfillment platform with fast shipping options and integration with all major postal operator companies, like FedEx, Canada Post, DHL Ecommerce, Purolator, Shippo, UPS, USPS, and dozens more. ShipHero gives you visibility of your orders and how they are getting packed to help you with quality control. ShipHero has a mobile app you can use to manage your business anywhere.

ShipHero has a reporting feature to let you analyze the products you ship and their costs to gauge your profits and make adjustments if needed. ShipHero’s inventory management feature lets you check your current inventory levels to replenish fast-selling products and keep up with demands.

Why I Picked ShipHero: ShipHero is the best ecommerce tool for shipping and fulfillment services for smaller sellers who don't have their own warehouse. They offer transparent, flat-rate fees so you're never surprised. They offer outsourced fulfillment, shipment tracking, and photo confirmation for every new package leaving the warehouse. 

ShipHero Standout Features & Integrations

Features include data visualization, dashboards, shipping management, warehouse management, fulfillment management, external integrations, cost tracking, forecasting, inventory auditing, and reporting.

Integrations include Etsy, Amazon, CartRover, Loop, Inventory Planner, BigCommerce, Shopify, MyStoreNo, eBay, Walmart, Google Shopping, Returnly, APIWorks, Pipe 16, Klaviyo, Shopify, and all major global shipping carriers.