23 Best Ecommerce Marketing Tools for Growth 2026

Salesforce CRM is a market leader in CRM solutions and is currently one of the best eCommerce marketing tools in the market. Salesforce CRM helps businesses create and track marketing campaigns.

Salesforce’s Marketing edition unifies and connects a user’s data to enable personalized interactions, allowing marketers to better manage customer loyalty. Marketers can also use Salesforce to automate engagement, optimize marketing using intelligent insights, and personalize the customer experience through their Salesforce Genie. Another unique feature is their mobile marketing capability that allows you to send SMS and MMS to customers to notify them about certain programs, like loyalty programs and other marketing efforts.

Companies can sign up for Salesforce’s products to build their solution according to the products they need. All the information from each module is combined into one dashboard to take advantage of automation to track emails and calls. When used together, Salesforce’s products allow companies to close deals fast, with easy access to data using the Salesforce mobile application. Businesses using Salesforce can also take advantage of their marketing analytics, customer engagement, loyalty management, and other add-on features if they opt to purchase them.

Salesforce CRM offers integrations with many third-party applications, as well as with social media platforms such as Facebook, Twitter, LinkedIn, and Instagram. This allows users to easily monitor conversations about their brand across multiple channels and respond quickly to questions or complaints. Salesforce also integrates natively with Slack, since they recently purchased that platform directly.

Unfortunately, there is no straightforward way of identifying the cost of each product since everything is sold individually to provide users with a personalized platform. Salesforce’s main marketing product is also sold individually and it is necessary to contact the company to get an accurate quote for the product.

Ketch is a data privacy software designed to help businesses collect and manage customer data responsibly. It ensures compliance with global data privacy regulations while enabling effective marketing strategies.

I like that Ketch offers customizable consent management. You can create consent banners and pop-ups that align with your brand's look and feel, providing a seamless experience for your customers. This customization helps maintain brand consistency while ensuring compliance with data privacy laws. 

The platform also offers marketing preference management. This feature allows you to collect and manage customer preferences regarding how they wish to receive marketing communications, whether via email, SMS, or other channels. By honoring these preferences, you can enhance customer satisfaction and engagement.

Other key features include automated data subject request fulfillment, which simplifies the process of handling customer data inquiries, and data mapping, which provides a clear view of your data landscape to identify and manage personal data effectively. Ketch also has risk assessments and reporting, offering real-time insights to help you identify and mitigate potential data privacy risks.

Flodesk empowers small to medium-sized e-commerce businesses with its user-friendly email marketing platform, designed to address the unique challenges of maintaining brand consistency and engaging customers. Its visually rich templates and automation features cater to business owners who aim to create memorable customer experiences without the need for extensive design or technical expertise. By integrating tools that support sales funnels and abandoned cart recovery, Flodesk helps retailers convert potential customers into loyal buyers, making it an appealing choice for those looking to enhance their digital marketing efforts.

Why I Picked Flodesk

I picked Flodesk for its unique ability to combine visually stunning email designs with automation features that cater specifically to e-commerce needs. The platform's patented layouts allow you to create eye-catching emails that maintain brand consistency, which is crucial for engaging your audience. Additionally, Flodesk's automated follow-ups help recover abandoned carts by sending personalized emails, addressing a common challenge in e-commerce businesses. These features, combined with the ability to create high-converting sales funnels, make Flodesk a compelling choice for those looking to enhance their e-commerce marketing strategy.

Flodesk Key Features

In addition to its standout design and automation capabilities, Flodesk offers several other features that support your e-commerce marketing efforts.

• Countdown Timers: Add urgency to your emails to encourage quick decision-making and boost sales.
• Embedded Polls: Gain valuable insights by including polls in your emails, which can help you better understand and segment your audience.
• Subscriber Capture: Easily collect subscribers from your social media profiles using link-in-bio forms to grow your email list.
• Analytics Suite: Access detailed analytics to make informed decisions that drive your business growth.

Flodesk Integrations

Integrations include Shopify, Instagram, Zapier, WordPress, and Facebook.

Snapchat is a multimedia messaging app that enables users to share photos, videos, and messages that disappear after being viewed. Beyond personal communication, it offers businesses a platform to reach and engage with a younger audience through various advertising tools. 

Snapchat's Dynamic Ads automatically pull product images and details from your catalog to create personalized ads tailored to each user's interests and behaviors. This automation ensures that your audience sees the most relevant products. Additionally, Snapchat's Collection Ads showcase a series of products in a single ad, allowing users to browse and shop directly within the app.

Other features include Snap Pixel, a tool that tracks user actions on your website after interacting with your ads, providing valuable data to optimize campaigns. Another feature is AR Lenses, which allow users to virtually try on products, creating an interactive and immersive shopping experience.

Additionally, Story Ads enable brands to tell a cohesive narrative through a series of images or videos, engaging users and showcasing products in a compelling way.

Textedly is a text message marketing platform that allows businesses to send SMS and MMS messages to their customers. It's designed to help you engage with your audience, promote your products, and even handle text-to-pay transactions. With Textedly, you can create and manage your text message campaigns, track their performance, and even schedule messages to be sent at specific times.

I chose Textedly as one of the best ecommerce marketing tools because it offers a unique and effective way to reach customers directly. In today's world, people are constantly on their phones, and text messages have a much higher open rate than emails. This makes Textedly a powerful tool for ecommerce businesses looking to boost their marketing efforts and stay connected with their audience. Plus, it's super easy to use and has a ton of features that make it stand out from other tools in the market.

Several features make Textedly stand out as a top ecommerce marketing tool. First, it offers unlimited subscribers, so you can grow your audience without worrying about hitting a cap. It also provides detailed analytics, allowing you to track the success of your campaigns and make data-driven decisions to improve your marketing efforts.

Another great feature is the ability to send multimedia messages (MMS), which can include images, videos, and even GIFs. This adds a visual element to your marketing campaigns and can help grab your audience's attention. Textedly also offers a keyword feature, allowing customers to text a specific keyword to your number to opt-in to your messaging list. This makes it easy for people to proactively opt-in in a way that is appropriate for most customer messaging privacy laws.

Integrations include Slack, Salesforce, Hubspot, Intercom, Pipedrive, Shopify, Mailchimp, Facebook Lead Ads, Google Sheets, Google Docs, Google Calendar, WordPress, Zoho CRM, Helpscout, Twitter, and others. You can unlock further integrations using Zapier, but that requires a separate subscription and may incur additional costs. 

BigCommerce is an ecommerce platform offering a wide range of features such as payment processing, order management, inventory tracking, and product pages. The software comes with built-in SEO features that help users optimize their websites for search engine rankings. This means customers searching for products related to their business will find their website easier and faster.

BigCommerce allows users to easily manage products and inventory with its intuitive dashboard. This includes being able to add or remove products in just a few clicks, as well as setting up product categories and collections for easy sorting. All of this makes it easy for customers to find what they’re looking for without getting overwhelmed by too many choices. Users can also create discount codes, set up shipping rules, and track customer orders all within the same interface.

BigCommerce has powerful marketing automation capabilities that allow users to automate some of the more tedious tasks associated with running an e-commerce store. This includes setting up automated emails that are sent out when customers purchase products or sign up for newsletters, as well as automated social media posts that are triggered when certain conditions are met. This helps merchants save time while still keeping their customers engaged with their brand on multiple channels.

Features include customizable templates, built-in SEO, marketing tools, shipping & fulfillment, inventory management, reporting features, mobile-friendly design, responsive checkout, multiple payment gateway options, extensive third-party integrations, and 24/7 customer support.

Integrations include LiveChat, ShipStation, Georgias, Mailchimp, Quickbooks Online, Yotpo Product Reviews, Justuno, Brightpearl, Acumatica, ActiveCampaign, Hubspot, Klavyio, Shopgate, Printify, and dozens of other apps.

Mobile Text Alerts is an SMS marketing and automation platform that provides a suite of features you can use to connect with customers through text messages. The software's automation capabilities help you streamline your SMS marketing efforts and build smart drip campaigns to nurture your customer base.

Some of the ways you can use this tool are to schedule messages, bulk-send texts to large groups, and create smart replies. You can also use it to craft more personalized messages by syncing contact data from your other tech tools. MMS messaging is available to send multimedia marketing communications, and you can use the two-way texting capabilities for more interactive experiences for your customers.

Its in-depth data analytics and AI technology help you stay ahead of the curve and data-driven. Other cool features are mobile surveys, automated messages, text-to-join options, and customizable keywords for automated responses or alert sign-ups. The mobile app is available for both Android and iOS devices, and integrations can be configured using a paid Zapier account.

Paid plans start from $25 per month, and a 14-day free trial is available.

Funnel is a marketing and data collection tool you can use to help you formulate your marketing campaigns. You can export data from Funnel to any analytics or reporting tool to have meaningful data you can share with employees and stakeholders. If you want to study trends and buying patterns, Funnel keeps data from as far back as two years ago so you have historical data available.

Funnel is the best eCommerce marketing tool for you if you want to base your marketing strategy on a comprehensive database of customer preferences and buying patterns. You can choose from Funnel’s 500+ integrations to ensure that you’re using fresh data from the apps and social media platforms that your customers are using.

If you can’t find the app that you want to pull data from, you can send a request to Funnel and they can work with you on obtaining the data you need. You can integrate Mailchimp, Instagram, Twitter, Salesforce, Facebook, YouTube, and over 500+ other marketing, sales, and eCommerce apps.

Funnel pricing starts at $399/month for up to 5 seats.

Drip is a marketing automation tool that can help you craft your store’s interactions with leads and launch next-steps campaigns without live agent intervention. You can use Drip to produce new customer welcome series, win-back campaigns, and loyalty workflows. On top of that, Drip harnesses customer data and generates reports around what your audience is browsing, opening, clicking, and buying.

Drip lets you set your own automation rules so the system triggers a marketing action according to customer movement; for example, generating a welcome note for first-time visitors to your site. With Drip, you can automatically generate a follow-up message to a customer with an abandoned cart or alert a customer about a new product based on frequently-visited product pages.

Drip integrates with 100+ productivity apps including Zapier, Recart, Magento, and Shopify.

Drip pricing starts at $39/month and includes a 14-day free trial.

BigCommerce is a SaaS platform specializing in retail services including online store creation, search engine optimization, and web hosting. It boasts multichannel integration so you can run several online stores using just one BigCommerce account. It has powerful APIs so you can customize your store to fit the customer experience that your target market is looking for.

BigCommerce’s advanced yet easy-to-use promotions tools enable you to create discount options without the need for a third-party app. Because of how easy it is to create promotions and discounts using BigCommerce, you can run flash sales, BOGO, or discounts and then track usage metrics to see which is more appealing to customers.

BigCommerce pricing starts at $29.95/month for unlimited users.

Constant Contact is a marketing tool you can use to import customer data for use in your marketing campaigns. If you’re just starting your ecommerce business, you can use Constant Contact to create your eCommerce site with built-in marketing tools and plugins. I also recommend Constant Contact if you want to run your first email marketing campaign because it has built-in templates you can use to run your campaign easily.

If you want to tap the wide reach of social media platforms for your marketing activities then Constant Contact is the best marketing tool for you because it makes social media marketing easy even if you are not tech-savvy.

You can use Constant Contact to create and schedule social media posts so your customers receive constant updates about your store’s new products and promotions. Constant Contact allows you to create SEO-optimized Facebook and Instagram ads that create brand awareness and drive traffic to your online store increasing your chances of gaining new customers.

Constant Contact pricing starts at $9.99/month and offers a generous 60-day free trial.

Mailchimp is an email marketing platform designed to help businesses of all sizes create, send, and analyze email campaigns. It's known for its user-friendly interface and comprehensive features, from basic email newsletter creation to complex automation and customer relationship management (CRM) capabilities. 

Mailchimp allows users to create personalized email campaigns that cater to specific customer segments, enhancing the relevance and effectiveness of their marketing efforts. The platform's advanced automation features enable businesses to set up trigger-based emails, such as welcome series, abandoned cart reminders, and product recommendations. 

In addition to its powerful automation tools, Mailchimp also offers extensive analytics and reporting features that provide insights into campaign performance. Users can track key metrics such as open rates, click-through rates, and conversion rates to gauge the success of their email campaigns. Furthermore, the platform's A/B testing capabilities allow businesses to experiment with different subject lines, content, and send times to determine what resonates best with their audience. 

Mailchimp's CRM capabilities also enable users to manage their customer data, segment their audience, and create targeted campaigns based on customer behavior and preferences. The platform supports integration with various ecommerce platforms like Shopify, WooCommerce, and BigCommerce, allowing businesses to easily sync their store data and automate their marketing efforts.

Algonomy is a suite of digital retail apps that use AI to help you streamline your customers’ shopping experience. It has an exhaustive pre-built library of commerce strategies you can choose from with templates and built-in tips to help you activate them.

It also provides you with a centralized system to automate supplier-related processes like onboarding, order processing, and payments.

Algonomy is the best eCommerce marketing tool for you if you want to have a better grasp of who your market is because of its powerful customer analytics tool.

It can use your eCommerce site’s data to determine the age and demographics of your customers.

Algonomy uses real-time customer data so you can alter your product offerings depending on who your customers are at any given time.

Algonomy pricing is available upon request.

Klaviyo is a data-driven marketing platform built for ecommerce brands that want to upgrade how you communicate with your audience through email and SMS campaigns tied directly to customer behaviors and purchase history. It appeals especially to DTC and online store owners aiming to grow repeat purchases, refine customer journeys, and automate lifecycle messaging without juggling multiple standalone tools.

Why I Picked Klaviyo

I picked Klaviyo because its customer-behavior-driven automation is especially aligned with ecommerce marketing needs, letting you trigger messages based on real actions like cart abandonment and purchase history. Klaviyo’s segmentation features let your team build audience groups using detailed ecommerce data so you can tailor campaigns for repeat buyers or high-value customers.

Its support for both email and SMS in the same platform means you can coordinate messaging across channels without managing separate tools, making lifecycle marketing simpler for your business.

Klaviyo Key Features

In addition Klaviyo offers:

• Drag-and-Drop Email Builder: This intuitive tool allows you to design engaging emails with ease, featuring a library of over 350 customizable templates tailored for ecommerce.
• Klaviyo Flows: Automate your marketing tasks with over 80 pre-built flow templates, streamlining everything from welcome series to abandoned cart reminders.
• AI-Powered Marketing Agents: Uses built-in AI tools to generate campaign content, suggest segments, and optimize strategies based on patterns in your own data.
• Omnichannel Marketing: Supports marketing efforts across various channels, including email, SMS, and social media, ensuring consistent customer engagement.

Klaviyo Integrations

Integrations include Shopify, WooCommerce, BigCommerce, Magento, Salesforce Commerce Cloud, Google Ads, Facebook Ads, Stripe, Zapier, and Mailchimp.

Blueshift is a digital marketing and automation software that is GDPR, CCPA, SOC2, and HIPAA compliant. It offers SMS, email, and content marketing for your online business.

Blueshift’s AI determines the best time to send emails or text messages to customers, improving deliverability and open rates. It also does website personalization, audience targeting, omnichannel orchestration, and contextual chat support. One of the key things Blueshift offers is a comprehensive predictive intelligence platform that leverages the power of artificial intelligence to estimate engagement, purchases, and churn rates amongst your customer base.

The solution flags those users most likely to make a purchase based on where they are in the customer journey funnel; then, you can build marketing campaigns to target those most ready-to-buy audiences.

Blueshift integrates with Facebook, Zapier, Google Ads, Snapchat, Shopify, and others. Blueshift pricing is available upon request.

Namogoo is a SaaS platform that helps eCommerce platforms gain new customers through eCommerce tools like intent-based promotions and shopper extensions management. It also has an anti-customer hijacking feature that helps get rid of ads from competitors from your website.

Namogoo can also help you use SMS and emails to engage your customers and improve your store’s conversion rates. Namogoo has a unique focus on customer hijacking prevention, which has been successfully employed by digital teams at Carhartt, Dollar Shave Club, and Argos (to name a few). This feature intercepts your competitor’s ads that might appear on or around your content in an attempt to lure your customers elsewhere.

Namogoo works to “hijack the hijacking” and redirect users to better deals on your site using Microsoft Machine Learning and Azure technologies. Namogoo integrates with WordPress, Magento, Google Analytics, Wix, Facebook Ads, and other ecommerce tools.

Namogoo pricing is available upon request.

Clerk.io is an ecommerce marketing and personalization platform that can help you grow sales through ads, emails, social media campaigns, and behavioral-based product recommendations.

Clerk.io uses AI to match customers to products they are most likely to buy according to user actions on the page or prewritten rules you input yourself. The platform also helps users search for products easily through predictive text, spellcheck, and synonyms check.

Clerk.io is best for you if you want to improve your email marketing strategy because of its new email marketing module. You can use Clerk.io’s pre-built triggers to automatically send emails to customers in various stages of the buying/returning pipeline so that good leads don’t go to waste.

Clerk.io’s fully automated email sending also targets customers according to their interests and buying patterns, ensuring that customers receive product recommendations that fit their wants and needs.

Clerk.io integrates with Shopify, Magento, WooCommerce, BigCommerce, and others. Clerk.io’s pricing starts at $99/month per feature (search, recommendations, email, or audience).

There is a 7-day free trial with an option to extend the trial period upon request.

Emotive is an SMS marketing tool for eCommerce platforms used by SMBs and niche sellers like Alumite (household cleaner), 1822 Denim (apparel), Piper Finn (baby), Good Day Chocolate (health & food), and Dream Duffel (sports). Noteworthy features include form building, compliance monitoring (TCPA, CCPA, and CTIA), chat automations, abandoned cart recovery, conversational re-orders/subscriptions, and broadcast segmentation.

Emotive is the best eCommerce marketing tool if you prefer SMS marketing over other avenues. Instead of generic text blasts, Emotive empowers agents to hold conversations with customers through text messages that go above and beyond bot-generate FAQ regurgitation.

Emotive adds much-needed personal flourishes to SMS marketing, fostering both conversations and conversions. Emotive integrates with 20+ integrations including Magento, Mailchimp, Slack, and Shopify.

Emotive pricing is available upon request and they offer a 14-day free trial.

TextMagic is a versatile and user-friendly online text messaging service that empowers businesses and individuals to send and receive SMS messages globally. With its intuitive platform and robust features, TextMagic enables users to effortlessly manage their communication needs, including sending bulk SMS campaigns, scheduling messages, automating responses, and integrating with various applications through APIs. Its focus on accessibility and ease of use makes it a valuable tool for businesses looking to enhance customer engagement, streamline communication, and reach their target audience via SMS. TextMagic also stands out with unique features such as two-way email to SMS conversion and access to virtual mobile numbers in over 200 countries, further elevating its appeal for diverse communication needs.

TextMagic is a potent tool for ecommerce marketing, enabling businesses to boost sales and customer engagement. Ecommerce marketers can leverage TextMagic to send personalized SMS messages to customers, promoting new product launches, flash sales, or special discounts. With features like audience segmentation, they can target specific customer groups based on purchase history or preferences, ensuring relevant content. The scheduling feature ensures that messages are sent at optimal times for higher open rates. Additionally, TextMagic's two-way communication allows customers to inquire about products or receive order updates via SMS, fostering a strong customer-brand relationship. This robust platform provides ecommerce businesses with the means to enhance their marketing efforts, increase conversions, and deliver exceptional customer experiences through SMS marketing.

TextMagic offers a distinctive feature that allows users to send and receive SMS messages directly through their email client. This seamless integration simplifies communication by enabling users to send SMS messages from their familiar email platform and receive responses in their email inbox. This unique capability caters to users who prefer email for communication while also offering an efficient way to combine email and SMS in their communication strategy, setting TextMagic apart from competitors that may lack this feature.

TextMagic provides access to virtual mobile numbers in more than 200 countries, a rare and highly valuable feature for businesses with international operations or global customer bases. These virtual numbers allow users to send and receive SMS messages as if they were using a local mobile number in the respective country. This feature significantly enhances the credibility and accessibility of their SMS communication, making TextMagic a standout choice for businesses with diverse geographic requirements and setting it apart from competitors with limited international reach.

Integrations are possible using their REST API and email to SMS API. You can access additional integrations through Zapier, like Lucid Meeting, Calendly, and Google Calendar, but this requires a separate plan and may cost extra. 

TextMagic costs from $0.049/text (pay-as-you-go-model) and has a 30-day free trial.

Trellis is a robust ecommerce tool designed to optimize selling performance across major online marketplaces like Amazon and Walmart. Utilizing advanced automation technologies, Trellis enhances various aspects of ecommerce operations, including ad scaling, dynamic pricing, and SEO-focused content generation.

Trellis stands out as an exceptional marketing tool for Amazon sellers due to its dynamic pricing feature. This capability allows for real-time price adjustments based on market conditions, ensuring that products are competitively priced and maintaining optimal sales velocity. Additionally, Trellis automates key aspects of advertising, such as keyword research, bid optimization, and campaign management, which helps sellers achieve higher visibility and more effective ad spending.

The platform also provides comprehensive tools to enhance product listings. It optimizes product details to improve search engine visibility and conversion rates, making it easier for potential customers to find and purchase products. Trellis also offers detailed analytics and market intelligence, giving sellers insights into competitor strategies and market trends.

Beyond its core features, Trellis supports integration with major ecommerce platforms including Amazon, Walmart, Google Shopping, and Chewy. This multi-channel integration allows sellers to manage their listings, advertising, and pricing strategies across different marketplaces from a single interface.