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Key Takeaways

Sales Cycle Drama: B2B ecommerce is challenging with long sales cycles, complex pricing, and indecisive buyers. Staying competitive requires continuous improvement to avoid being outpaced by rivals.

Ghosted by Buyers: Without proper insights, you may find buyers disappearing after prolonged negotiations. Understanding their needs and maintaining engagement is crucial to securing deals.

Tech Trouble Twins: Sticking to outdated systems can hinder your progress while competitors leverage automation. Modernizing technology is imperative for staying competitive.

Networking Necessities: Missing industry connections can stunt business growth. Engaging with knowledgeable industry leaders at conferences can provide valuable insights and advancements.

Conference Comeback: B2B ecommerce conferences are essential to learning success strategies and upcoming trends. Networking with top professionals can help businesses stop stagnating and progress effectively.

B2B ecommerce isn’t for the weak—long sales cycles, custom pricing nightmares, and buyers who need 47 meetings before making a decision? Yeah, so fun. If you’re not constantly leveling up, you’ll get left in the dust by competitors who are.

Without the right insights, you might find yourself:

  • Wondering why your buyers ghost you after months of back-and-forth.
  • Still using clunky, outdated systems while your competitors automate everything.
  • Missing out on industry connections that could actually move the needle for your business.

The fix? Get in the room with the people who actually know their stuff. That’s why B2B ecommerce conferences are a must. They’re where the top minds in the game share what’s working, what’s next, and how to stop spinning your wheels.

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Let’s get into the best B2B ecommerce conferences worth your time this year.

The Best B2B Ecommerce Conferences 2026, Your Handy Shortlist

Here's a shortlist of the best B2B ecommerce conferences I think are worth attending: 

  1. eTail Palm Springs - Palm Desert, CA (February 23-26, 2026) 
  2. Prosper Show - Las Vegas, NV (March 10-12, 2026)
  3. Shoptalk - Multiple dates and locations
  4. eCom Edit: B2B - Chicago, IL (April 1, 2026)
  5. Adobe Summit - Las Vegas, NV (April 19-22, 2026)
  6. Forrester B2B Summit North America - Phoenix, AZ (April 26-29, 2026)
  7. eComm Live Conference - Belfast, Northern Ireland (April 28-29, 2026)
  8. Retail Fest AUS - Gold Coast, Australia (May 5-7, 2026)
  9. Strategy Summit B2B Marketing & E-Commerce - Berlin, Germany (June 9-10, 2026)
  10. Online Retailer - Sydney, Australia (July 22-23, 2026)
  11. CommerceNext - New York City, NY (June 23-24, 2026)
  12. B2B Connect 2026 - San Diego, CA (June 24 - 26, 2026)
  13. eCommerce Expo London - London, UK (September 23-24, 2026)
  14. White Label World Expo - Multiple dates and locations

Now for the actual descriptions of all these stellar events.

The 14 Best B2B Ecommerce Conferences of 2026

We'll go through each B2B ecommerce conference with an overview, the costs, the times, and why you should attend. Some will be a great fit, some won't. Let's find yours.

1. eTail Palm Springs - Palm Desert, CA (February 23-26, 2026)

Speaker Gena Fox, Senior VP of apparel and accessories at Target, and Sabrina Callahan, VP, Ecommerce at Sam's Club, at the eTail Palm Springs 2025
The eTail Palm Springs Conference

eTail Palm Springs is a retail and ecommerce conference that gathers senior-level marketers and ecommerce leaders from across the industry. It’s known for in-depth content and networking formats.

Past speakers include Dana Tan, Director, SEO at Under Armour; Ruchika Julapalli, SVP, Digital Experience and Technology at J.Crew; and Jodi Williams, VP, eCommerce at Ulta Beauty.

Why attend? You and your team can sit in on detailed sessions focused on personalization, omnichannel strategies, and actionable insights. With 100+ speakers and 3,000+ attendees, it’s structured for real interaction—through think tanks, roundtables, and sponsorship opportunities.

The conference blends strategic content with peer networking, designed specifically for ecommerce executives and digital leaders.

2. Prosper Show - Las Vegas, NV (March 10-12, 2026)

The Prosper show 2025 PWP Studio Corporate Event Photographers
The Prosper Show 2025

Prosper Show is a B2B ecommerce conference tailored to experienced marketplace sellers looking to grow their brands. It draws 1,000+ advanced Amazon entrepreneurs and marketplace experts each year. The 2026 edition features keynotes, hands-on learning labs, and sessions led by seasoned ecommerce sellers, agencies, and vendors.

Why attend? Prosper Show offers sessions focused on growth, advertising, brand protection, and supply chain management. It centers on practical education and peer learning, with coaching clinics, workshops, and structured networking. You’ll also meet a wide range of exhibitors offering solutions across marketplaces, logistics, and fulfillment, giving you direct access to tools that support expansion.

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3. Shoptalk - Multiple dates and locations

Panelists of the Shoptalk 2025 in Las Vegas
The 2025 Shoptalk Spring in Las Vegas, Nevada, USA
  • Dates: Multiple dates (see table below)
  • Location: Multiple locations (see table below)
  • Pricing: Varied (see table below)
  • Social Media: Facebook, LinkedIn

Shoptalk is a retail and ecommerce conference that brings together thousands of retailers, brands, and solution providers. It’s produced by Hyve Group and has editions in both the U.S. and Europe. The conference is known for programming that features thought leaders and executives shaping the future of commerce.

Shoptalk: Conference Locations, Dates,  & 

LocationsDatesPricing
Las Vegas, NVMarch 24-26, 2026From $4645
Barcelona, SpainJune 9-12, 2026From €1250
Nashville, TNSept 29-Oct 1, 2026From $3550

Why attend? At Shoptalk, you'll hear from world-class speakers and join curated meetings with brands, tech companies, and service providers. The agenda includes emerging retail technologies, supply chain innovations, and strategic digital transformation sessions. You’ll also find tracks focused on B2B trends and collaboration across the ecommerce ecosystem.

4. eCom Edit: B2B - Chicago, IL (April 1, 2026)

Landing page screenshot of the 2026 eCom Edit: B2B conference
The eCom Edit: B2B Conference

eCom Edit: B2B is a one-day B2B ecommerce event focused on decision-makers and digital leaders in the B2B eCommerce industry. It brings together VPs and Directors from manufacturing, wholesale, and distribution sectors. This event is tailored for those looking to improve customer experience and digital growth across channels.

Why attend? Attending eCom Edit: B2B, you and your team will spend the day connecting with senior B2B ecommerce professionals and tech providers through panels, presentations, and networking. The agenda centers on practical strategies for optimization, personalization, and digital transformation.

This B2B ecommerce conference is built for hands-on learning with curated insights from brands in real-world settings.

5. Adobe Summit - Las Vegas, NV (April 19-22, 2026)

Presenting at the Adobe Summit 2025
The Adobe Summit 2025

Adobe Summit is a global marketing conference hosted by Adobe that brings together professionals focused on digital transformation and customer experience. It serves marketers, commerce leaders, and IT professionals looking to scale personalization and automation.

The summit has featured notable speakers, including Chairman and CEO James Quincey of The Coca-Cola Company and Jamie Dimon of JPMorganChase.

Why attend? Adobe Summit is your gateway to the future of marketing and creativity, with a focus on AI integration and customer experience. You and your team can explore use cases, demos, and sessions that showcase what’s possible across B2B and B2C with Adobe products.

The event balances strategic insights with technical depth, with hands-on labs and partner showcases. It is perfect for those looking to harness the power of artificial intelligence in marketing.

6. Forrester B2B Summit North America - Phoenix, AZ (April 26-29, 2026)

Activity session at the Forrester B2B Summit North America 2025 workshop
The Forrester B2B Summit North America 2025

Forrester B2B Summit North America is tailored for B2B executives and teams seeking to improve alignment across marketing, sales, and product. The event has been a cornerstone for actionable insights and networking since its inception. It brings together industry experts to deliver strategies that drive measurable ROI.

Why attend? This summit provides a unique opportunity to gain insights from Forrester analysts and engage in sessions that offer personalized guidance. It's an ideal platform for networking and learning how to implement strategies that enhance business outcomes and foster growth.

7. eComm Live Conference - Belfast, Northern Ireland (April 28-29, 2026)

The eComm Live Conference speakers presentation
The eComm Live Conference 2025

eComm Live Conference is an essential event for eCommerce professionals looking to enhance their strategies and network with peers. Founded to support the growth of the eCommerce sector, it offers insights from industry leaders and innovators.

"eComm Live was a fantastic event last year. Great international speakers and high-quality workshops, also a great opportunity to network within our industry. One of the best eComm events in Europe."

- Paul Vallely, CEO of Kukoon Rugs

Why attend? Attending eComm Live Conference immerses you in the latest eCommerce trends and strategies. You'll benefit from workshops, panel discussions, and networking opportunities that can transform your business approach. It's a great chance to connect with industry leaders and explore new ideas.

8. Retail Fest AUS - Gold Coast, Australia (May 5-7, 2026)

The Retail Fest AUS panel discussion
The Retail Fest Australia

Retail Fest AUS is a multiday B2B ecommerce conference serving online retailers, digital marketers, and growth-focused brands. It combines learning with networking across conference sessions, breakout panels, and entertainment.

Why attend? Retail Fest AUS offers a vibrant atmosphere where you can engage with industry leaders and explore the latest retail innovations. It includes educational sessions, brand showcases, beachside networking, and curated social experiences.

The event combines strategic content with practical workshops focused on scaling ecommerce businesses. It covers DTC, marketplaces, omnichannel strategies, and technology innovation with a casual, community-led format built for connection.

9. Strategy Summit B2B Marketing & E-Commerce - Berlin, Germany (June 9-10, 2026)

Website page of the Strategy Summit B2B Marketing & E-Commerce 2026
The Strategy Summit B2B Marketing & E-Commerce 2026

The Strategy Summit B2B Marketing & E-Commerce is a key event for professionals in the marketing and e-commerce sectors. It provides insights into digital marketing, customer engagement, and e-commerce innovations. The event is held annually and provides substantial networking opportunities.

Why attend? This B2B marketing and ecommerce summit focuses on practical frameworks for scaling digital commerce, aligning marketing and sales, and modernizing enterprise buying journeys. You can join case studies, small-group roundtables, and peer exchanges tailored for B2B decision-makers.

The summit is built for teams aiming to strengthen strategy through shared learning and structured discussions.

10. Online Retailer - Sydney, Australia (July 22-23, 2026)

Speaker of the 2024 Online Retailer conference
The Online Retailer Conference 2024

Online Retailer is Australia’s largest ecommerce conference and expo, designed for retail, brand, and marketplace professionals looking to amplify digital commerce performance. With over 200 expert speakers and more than 150 solution providers, the event covers topics from omnichannel strategy to digital operations.

Why attend? Online Retailer gives you access to specialised tracks, including a dedicated B2B stream built for companies in business‑to‑business commerce and complex sales environments. The expo floor allows direct engagement with tech vendors and service providers, while workshops sharpen your approach to optimisation and customer experience.

Whether you're scaling a B2B model, refining digital channels, or benchmarking industry best practices, this event gives you actionable insights in one place.

11. CommerceNext - New York City, NY (June 23-24, 2026)

The panelists of the 2025 CommerceNext Conference
The CommerceNext Conference 2025

CommerceNext is a conference aimed at senior leaders in ecommerce and digital marketing, and it’s designed for teams in retail, brand, and marketplace sectors. It draws professionals who manage growth, technology, and strategy.

Why attend? At CommerceNext 2026, you’ll engage with sessions focused on practical growth tactics, ecommerce optimisation, and the latest in technology for digital commerce. It features roundtables, one‑on‑one meetings, and networking designed to help you connect with peers and solution providers who can support your next growth stage.

The agenda delivers actionable insights and hands‑on experiences relevant to teams navigating complex ecommerce challenges.

12. B2B Connect 2026 - San Diego, CA (June 24 - 26, 2026)

Landing page of the B2B Connect 2026
The B2B Connect Conference 2026

B2B Connect 2026 is an invite‑only forum that brings together senior executives in the B2B e‑commerce space from manufacturing, distribution, and wholesale. Attendees engage with peers from companies such as Lenovo, Evonik, and McKesson while sharing real business challenges, digital commerce strategies, and leadership approaches.

This curated event began as a niche executive gathering and has evolved into a high‑level community for decision‑makers in B2B online commerce.

Why attend? You and your team will meet in a small, focused setting built for peer conversations, collaborative sessions, and leadership alignment. The program covers operational scale, enterprise ecommerce models, and digital maturity in B2B contexts. With its intimate format, the event filters for senior decision-makers, ensuring relevance and direct value for strategic planning.

13. eCommerce Expo London - London, UK (September 23-24, 2026)

Presenter of the eCommerce Expo London 2025
The eCommerce Expo London 2025

eCommerce Expo London is a major B2C and B2B commerce conference where thousands of retail and digital professionals gather to share insights, explore new technologies, and hear world‑class presentations.

The show features hundreds of exhibitors and expert speakers who present case studies and stories of success from top brands and agencies.

Why attend? At eCommerce Expo London, you'll find tracks covering acquisition, fulfilment, customer experience, and omnichannel strategy that apply to both B2C and B2B models. The event also features hands‑on sessions and interaction with exhibitor technologies that support real‑world commerce transformation.

With its mix of content and expo floor, you’ll leave with fresh ideas and practical approaches tailored for your business. 

14. White Label World Expo - Multiple dates and locations

Attendees during the educational session of the White Label World Expo 2025 in London
The White Label World Expo 2025 London
  • Dates: Multiple dates (see table below)
  • Location: Multiple locations (see table below)
  • Pricing: Free (must register in advance)
  • Social Media: LinkedIn, Facebook

White Label World Expo is a global event for manufacturers and distributors of white label products. It caters to retailers and eCommerce professionals seeking new products and partnerships. The expo features speakers from the top eCommerce and retail sectors, offering insights into the latest trends and innovations.

White Label World Expo: Conference Locations & Dates

LocationsDates
New York, NYSeptember 30-October 1, 2026
London, UKNovember 11-12, 2026

Why attend? Attending White Label World Expo connects you with a wide array of suppliers and industry experts. It's a prime opportunity to discover new products and solutions that can enhance your business. The expo also provides networking opportunities and insights from industry leaders, making it a must-attend for anyone in retail or eCommerce.

Hey you! Looking for better logistics? Check out our top B2B fulfillment services roundup to find the best options out there.

Don’t Be the One Playing Catch-Up

B2B ecommerce isn’t slowing down, and neither should you.

The brands making waves aren’t sitting on the sidelines—they’re out there, learning, networking, and staying ahead of the curve.

These B2B ecommerce conferences are your chance to do the same. So go, shake some hands, swap some strategies, and walk away with the insights that’ll actually move the needle.

The competition won’t wait—why should you?

Let us know what other great conferences we should be highlighting for B2B ecommerce brands!

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Sean Flannigan

Sean is the Senior Editor for The Retail Exec. He's spent years getting acquainted with the retail space, from warehouse management and international shipping to web development and ecommerce marketing. A writer at heart (and in actuality), he brings a deep passion for great writing and storytelling to retail topics big and small.