Strikingly Review: Pros, Cons, Features and Pricing
Strikingly is an ecommerce website builder that allows users to create attractive, functional online stores quickly. It's perfect for small businesses, freelancers, and creative entrepreneurs looking to establish an online presence without technical hassle. Strikingly offers intuitive tools that simplify building and managing your online store.
Strikingly addresses issues like limited technical skills and time constraints, benefiting small business owners and marketing teams. In this article, I'll cover Strikingly's features, pros and cons, use cases, pricing, etc., so you can decide if this software aligns with your ecommerce goals and needs.
Strikingly Evaluation Summary
- From $8/month (billed annually)
- Free plan available
Why Trust Our Software Reviews
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As retail experts ourselves, we know how critical and difficult it is to make the right decision when selecting software. We invest in deep research to help our audience make better software purchasing decisions.
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Strikingly Overview
In my opinion, Strikingly is a solid choice for small businesses and entrepreneurs looking for an easy-to-use ecommerce website builder. It excels in simplicity and attractive design, making it accessible for those without technical skills. However, it may not offer the extensive customization or advanced features found in more complex platforms like Shopify, Squarespace, or Wix. For basic ecommerce needs, especially for startups and small teams, Strikingly provides a good balance of features and affordability. If you're deciding on a tool that prioritizes ease of use and quick setup, Strikingly is worth considering.
pros
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It's ideal for quickly launching simple, attractive websites.
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Your team will appreciate the straightforward and intuitive interface.
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You can easily build a visually appealing site with minimal effort.
cons
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Your team may miss advanced options found in other platforms.
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You might find the ecommerce features basic for larger stores.
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Your work may be limited by fewer customization options.
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Our Review Methodology
How We Test & Score Tools
We’ve spent years building, refining, and improving our software testing and scoring system. The rubric is designed to capture the nuances of software selection and what makes a tool effective, focusing on critical aspects of the decision-making process.
Below, you can see exactly how our testing and scoring works across seven criteria. It allows us to provide an unbiased evaluation of the software based on core functionality, standout features, ease of use, onboarding, customer support, integrations, customer reviews, and value for money.
Core Functionality (25% of final scoring)
The starting point of our evaluation is always the core functionality of the tool. Does it have the basic features and functions that a user would expect to see? Are any of those core features locked to higher-tiered pricing plans? At its core, we expect a tool to stand up against the baseline capabilities of its competitors.
Standout Features (25% of final scoring)
Next, we evaluate uncommon standout features that go above and beyond the core functionality typically found in tools of its kind. A high score reflects specialized or unique features that make the product faster, more efficient, or offer additional value to the user.
We also evaluate how easy it is to integrate with other tools typically found in the tech stack to expand the functionality and utility of the software. Tools offering plentiful native integrations, 3rd party connections, and API access to build custom integrations score best.
Ease of Use (10% of final scoring)
We consider how quick and easy it is to execute the tasks defined in the core functionality using the tool. High scoring software is well designed, intuitive to use, offers mobile apps, provides templates, and makes relatively complex tasks seem simple.
Onboarding (10% of final scoring)
We know how important rapid team adoption is for a new platform, so we evaluate how easy it is to learn and use a tool with minimal training. We evaluate how quickly a team member can get set up and start using the tool with no experience. High scoring solutions indicate little or no support is required.
Customer Support (10% of final scoring)
We review how quick and easy it is to get unstuck and find help by phone, live chat, or knowledge base. Tools and companies that provide real-time support score best, while chatbots score worst.
Customer Reviews (10% of final scoring)
Beyond our own testing and evaluation, we consider the net promoter score from current and past customers. We review their likelihood, given the option, to choose the tool again for the core functionality. A high scoring software reflects a high net promoter score from current or past customers.
Value for Money (10% of final scoring)
Lastly, in consideration of all the other criteria, we review the average price of entry level plans against the core features and consider the value of the other evaluation criteria. Software that delivers more, for less, will score higher.
Core Features
Drag-and-Drop Editor: You can easily build your site with Strikingly's intuitive editor that requires no coding skills. It lets you arrange elements, pick fonts, and embed content quickly, making design hassle-free.
Responsive Design: Your site will look great on any device with Strikingly's automatic mobile optimization. This feature ensures your customers have a consistent experience.
Simple Store Setup: You can quickly set up a basic online store, manage products, and process payments. It's ideal for small businesses looking to start selling online fast.
Blogging Tools: You can engage your audience with Strikingly's built-in blogging platform. It's easy to use and integrates seamlessly with your site.
SEO Tools: Strikingly offers basic SEO settings to help your site rank better in search results. You can easily optimize titles, descriptions, and more.
Analytics Dashboard: You can track your site's performance with Strikingly's simple analytics. It provides insights into visitor behavior and site traffic.
Ease of Use
Strikingly shines in user-friendliness and accessibility for beginners, making it easy for you to build and manage a site without technical skills. Its drag-and-drop editor simplifies design tasks, and the intuitive layout means your team can get a site up and running quickly. Users appreciate the straightforward interface that doesn't overwhelm with unnecessary options, allowing you to focus on creating content and engaging with your audience. Strikingly's design tools are accessible, making it a favorite for small businesses and individuals.
Integrations
Strikingly integrates with Mailchimp for email marketing, along Google Analytics, PayPal, Stripe, and Google Maps.
Strikingly supports API integration and connects with third-party integration tools such as Zapier.
Strikingly Specs
- A/B Testing
- API
- Data Export
- Data Import
- External Integrations
- Landing Pages
- Multi-User
- Third-Party Plugins/Add-Ons
