Le 20 migliori alternative a Mailchimp per il 2026

Elastic Email gives ecommerce and retail teams a flexible platform for email marketing and transactional messaging. If you want advanced automation, API access, and strong deliverability without user limits, this tool is built for you.

Who Is Elastic Email Best For?

Elastic Email is a good fit for growing teams or organizations that need to add unlimited users without extra cost.

Why Elastic Email Is a Good Mailchimp Alternative

I picked Elastic Email because my team can add unlimited users to our account without worrying about extra charges. This is a big advantage over Mailchimp, which limits user seats on most plans. I also like that we can assign different roles and permissions to each user, making collaboration across marketing and operations simple. In practice, that means everyone from content creators to analysts can work together in one place.

Elastic Email Key Features

• Drag-and-drop email editor: Build custom email campaigns with a visual editor and pre-made templates.
• Automated email sequences: Set up drip campaigns and autoresponders for targeted messaging.
• A/B testing: Test different subject lines or content to optimize email performance.
• Detailed analytics dashboard: Track open rates, click rates, and engagement metrics in real time.

Elastic Email Integrations

Elastic Email offers native integrations with WordPress, Zapier, and Pabbly, and provides an API for custom integrations.

Flodesk is an email marketing platform designed for teams and creators who want visually striking campaigns without technical hassle. If you’re looking for a Mailchimp alternative that puts design flexibility and ease of use first, Flodesk is worth a look.

Who Is Flodesk Best For?

Flodesk is a good fit for small businesses, creators, and design-focused teams who want visually branded email marketing.

Why Flodesk Is a Good Mailchimp Alternative

I picked Flodesk because it lets my team create emails with custom fonts and brand colors that match our visual identity. Unlike Mailchimp, Flodesk’s editor gives us full control over typography and color palettes. I appreciate being able to build campaigns that look exactly like our brand guidelines. This level of design flexibility is hard to find in other email marketing tools.

Flodesk Key Features

• Visual email builder: Drag-and-drop editor for creating custom layouts without coding.
• Automation workflows: Set up simple email sequences triggered by subscriber actions.
• Built-in forms and landing pages: Collect leads and grow your list with branded forms.
• Subscriber segmentation: Organize contacts with tags and segments for targeted messaging.

Flodesk Integrations

Flodesk offers native integrations with Shopify, Canva, Typeform, Google Sheets, Instagram, HoneyBook, Squarespace, and more. It also connects with Zapier and provides an API for custom integrations.

If you want a marketing platform that makes email design simple, MailerLite is built for intuitive drag-and-drop editing. This tool is a strong fit for small businesses, e-commerce shops, and marketers who want to create polished campaigns without coding. MailerLite is a free Mailchimp alternative and keeps its editor clean and focused, so you can quickly build, test, and send emails with minimal setup.

Why MailerLite Is a Good Mailchimp Alternative

For teams that want a straightforward way to design and launch campaigns, MailerLite’s drag-and-drop editor stands out. I picked MailerLite because its editor lets you build emails, landing pages, and even pop-ups using a visual interface with real-time previews. You can easily add dynamic content blocks, product listings, and interactive elements without touching code. This makes MailerLite a strong Mailchimp alternative for anyone who values fast, flexible campaign creation with a focus on visual editing.

MailerLite Key Features

Some other features that caught my attention include:

• Automated Email Workflows: Set up multi-step automation sequences based on subscriber actions.
• Built-In Survey and Quiz Builder: Create interactive surveys and quizzes directly within your emails.
• RSS-to-Email Campaigns: Automatically send email updates when you publish new blog content.
• Subscriber Management Tools: Organize, segment, and tag your audience for targeted messaging.

MailerLite Integrations

Integrations include Shopify, WooCommerce, WordPress, Stripe, Wix, Squarespace, Zapier, Canva, and more.

Global teams looking to manage campaigns in multiple languages will find Brevo designed for their needs. This platform is a strong choice for e-commerce brands, international retailers, and marketers who need to localize messaging across regions. Brevo stands out from Mailchimp by offering built-in multilingual tools that help you create, automate, and personalize campaigns for diverse audiences.

Why Brevo Is a Good Mailchimp Alternative

Unlike many platforms, Brevo is purpose-built for multilingual campaign management. I picked Brevo because it lets you create, automate, and personalize email and SMS campaigns in multiple languages from a single dashboard. The platform supports language-specific templates and dynamic content blocks, so you can tailor messaging for each audience segment. This makes Brevo a strong Mailchimp alternative for businesses that need to communicate with customers across different regions and languages.

Brevo Key Features

Some other features worth highlighting include:

• Transactional Email API: Send order confirmations, shipping updates, and password resets using a dedicated API.
• SMS Campaigns: Launch and manage SMS marketing alongside email from the same platform.
• Drag-and-Drop Editor: Build custom email templates and newsletters without coding.
• Built-In CRM: Track contacts, manage deals, and automate sales workflows directly within Brevo.

Brevo Integrations

Integrations include WordPress, WooCommerce, Shopify, BigCommerce, Stripe, Facebook, Salesforce, PrestaShop, and more.

Moosend is designed for teams that need advanced automation without a steep learning curve. Retailers and e-commerce businesses can use its visual workflow builder to create complex, multi-step campaigns tailored to customer behavior. If you want more control over triggered emails and segmentation than Mailchimp offers, Moosend is worth a closer look.

Why Moosend Is a Good Mailchimp Alternative

Moosend stands out for its advanced automation workflows, making it a strong choice for teams that want to build sophisticated campaigns. I picked Moosend because its visual automation editor lets you map out multi-step customer journeys with conditional triggers and branching logic. You can set up automated product recommendations, cart abandonment emails, and personalized follow-ups based on real-time customer actions. These capabilities give you more flexibility and control than Mailchimp’s automation tools typically allow.

Moosend Key Features

Some other Moosend features worth noting include:

• Landing Page Builder: Create and customize landing pages using a drag-and-drop editor with built-in templates.
• A/B Testing: Test different subject lines, content, or send times to optimize campaign performance.
• Real-Time Analytics: Monitor campaign metrics like open rates, click rates, and conversions as they happen.
• Custom Subscription Forms: Design and embed sign-up forms to capture leads directly from your website.

Moosend Integrations

Integrations include WooCommerce, WordPress, Segment, OpenCart, CS-Cart, ThriveCart, Personizely, Involve.me, and more.

For e-commerce teams that want to use customer data to drive targeted marketing, Klaviyo offers advanced segmentation and automation built specifically for online stores. The platform is designed for retailers who need to connect email, SMS, and onsite experiences directly to real-time shopping behavior and purchase history. Unlike Mailchimp, Klaviyo gives you granular control over audience targeting using live e-commerce data from platforms like Shopify and WooCommerce.

Why Klaviyo Is a Good Mailchimp Alternative

If you want to build highly targeted campaigns using real-time e-commerce data, Klaviyo is purpose-built for that need. I picked Klaviyo because it lets you segment audiences based on live shopping behavior, purchase history, and even predicted lifetime value. The platform’s automation engine triggers emails and SMS based on specific actions like abandoned carts or product views, so you can respond to customer intent instantly. For e-commerce brands that want to go beyond basic list management, Klaviyo offers a level of data-driven targeting that Mailchimp can’t match.

Klaviyo Key Features

Some other features that stood out to me include:

• Drag-and-Drop Email Builder: Create custom email templates without coding.
• A/B Testing: Test different subject lines, content, or send times to optimize campaigns.
• Prebuilt Automation Flows: Use ready-made flows for welcome series, win-back, and post-purchase messaging.
• SMS Campaign Management: Send and manage SMS marketing alongside email from the same platform.

Klaviyo Integrations

Integrations include Shopify, Salesforce, Wix, WooCommerce, Adobe Commerce, BigCommerce, Square, TikTok, Canva, and more.

Shopify merchants looking for a marketing assistant that works directly inside their store will find Kit especially relevant. Kit automates tasks like email campaigns, Facebook ads, and product promotions through simple text commands. If you want hands-off marketing that’s tightly integrated with Shopify, Kit offers a unique approach compared to Mailchimp and other platforms.

Why Kit Is a Good Mailchimp Alternative

Unlike most marketing platforms, Kit is built specifically for Shopify and operates as a virtual marketing assistant within your store. I picked Kit because it lets you launch email campaigns, Facebook ads, and product promotions using simple text or voice commands. The tool automatically recommends marketing actions based on your store’s activity, so you don’t have to manage campaigns manually. For Shopify users who want marketing automation that’s deeply embedded in their e-commerce workflow, Kit offers a level of integration Mailchimp can’t match.

Kit Key Features

Some other Kit features worth noting include:

• Order Follow-Up Messages: Send automated thank-you notes and requests for product reviews after purchases.
• Inventory Updates: Receive alerts and suggestions when products are low in stock.
• Instagram Promotion: Create and launch Instagram ads directly from Kit.
• Performance Reporting: Get regular summaries of marketing results sent to your inbox.

Kit Integrations

Integrations include Shopify, Canva, Circle, GIPHY, SavvyCal, Senja, Sponsy, Linktree, and more.

If your business relies on event-driven marketing, Constant Contact offers specialized tools for managing and promoting events. The platform appeals to retailers, nonprofits, and organizations that need to handle event registrations, RSVPs, and ticketing alongside their email campaigns. Unlike Mailchimp, Constant Contact integrates event management directly into its marketing suite, making it easier to coordinate communications and logistics in one place.

Why Constant Contact Is a Good Mailchimp Alternative

Unlike most email platforms, Constant Contact includes built-in event marketing tools that go beyond simple email campaigns. I picked Constant Contact because it lets you create and manage event invitations, registrations, and ticket sales directly within the platform. You can track RSVPs, automate event reminders, and collect payments without needing a separate event management tool. For businesses that run frequent events or webinars, this all-in-one approach offers a clear advantage over Mailchimp.

Constant Contact Key Features

Some other advanced features worth noting include:

• Drag-and-Drop Email Editor: Build and customize emails using a visual editor with pre-designed templates.
• Social Media Posting and Scheduling: Manage and schedule posts for Facebook, Instagram, and other platforms from within your account.
• List Growth Tools: Use sign-up forms, landing pages, and Facebook lead ads to grow your contact lists.
• Automated Email Series: Set up automated welcome emails, birthday messages, and drip campaigns to engage subscribers.

Constant Contact Integrations

Integrations include BigCommerce, Canva, Eventbrite, DonorPerfect, eBay, EZ Texting, and more.

If you’re a small business or solopreneur looking for hands-on onboarding support, AWeber is built with you in mind. The platform offers live support, guided setup, and educational resources tailored to help new users get started quickly. AWeber stands apart from Mailchimp by making onboarding and customer support a core part of its offering, so you’re never left figuring things out alone.

Why AWeber Is a Good Mailchimp Alternative

For small businesses that want more than just software, AWeber puts onboarding support front and center. I picked AWeber because it offers live chat, phone, and email support to help new users get up and running quickly. The platform also provides step-by-step setup guides and a library of educational webinars designed for beginners. If you want a Mailchimp alternative that prioritizes hands-on help and onboarding, AWeber is a strong choice.

AWeber Key Features

Some other features that stand out include:

• Drag-and-Drop Email Builder: Create custom emails using a visual editor with pre-built templates.
• Landing Page Creator: Build and publish landing pages directly from your AWeber account.
• Automated Campaigns: Set up email sequences and autoresponders to nurture subscribers.
• A/B Split Testing: Test different subject lines or content to optimize email performance.

AWeber Integrations

Integrations include WordPress, Shopify, WooCommerce, PayPal, Stripe, Squarespace, Zapier, Wix, and more.

If your team needs visually stunning emails that stand out in crowded inboxes, Campaign Monitor is built for you. Its template library and drag-and-drop editor help e-commerce and retail marketers create polished, on-brand campaigns without design skills. For businesses that want more creative control over email design than Mailchimp provides, Campaign Monitor is a strong fit.

Why Campaign Monitor Is a Good Mailchimp Alternative

For teams that prioritize visually rich email templates, Campaign Monitor offers creative flexibility that’s hard to match. I picked Campaign Monitor because its drag-and-drop editor and extensive template library make it easy to design professional, branded emails without a designer. The platform also supports advanced image editing and dynamic content blocks, so you can tailor visuals and messaging for different segments. These features give you more design control than Mailchimp, especially if your campaigns rely on strong visual storytelling.

Campaign Monitor Key Features

Some other Campaign Monitor features worth highlighting include:

• Automated Customer Journeys: Set up multi-step email sequences triggered by subscriber actions.
• Personalization Tags: Insert dynamic fields like names or purchase history into your emails.
• Transactional Email Support: Send order confirmations, shipping updates, and other triggered messages.
• List Management Tools: Segment, clean, and organize your subscriber lists with built-in tools.

Campaign Monitor Integrations

Integrations include Salesforce, WordPress, Shopify, Unbounce, Intercom, OptinMonster, Rungopher, AdRoll, Lexer, and more.