Wrike is an ecommerce ERP software that enhances project collaboration with customizable workflows and task management. It best serves project-driven teams like marketing departments and creative agencies, offering over 400 integrations. Wrike simplifies project planning and execution for efficient ecommerce operations.
Wrike addresses pain points like inefficient project tracking and communication gaps, benefiting marketing and operations teams. In this article, I'll cover Wrike's features, pros and cons, use cases, pricing, etc., so you can decide if it aligns with your operational needs and goals.
Wrike Evaluation Summary
- From $10/user/month (billed annually)
- 14-day free trial + free plan available
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Wrike Overview
In my opinion, Wrike is a solid choice for teams needing a flexible ecommerce ERP tool. Its standout features like customizable dashboards and strong integration capabilities make it appealing. However, its pricing might be a downside for budget-conscious businesses. Wrike excels in project management for marketing and creative teams, thanks to its robust task management and collaboration features. It might not be the best fit for small businesses with simple needs due to its complexity. When compared to other tools, like Asana, Trello, or Clickup, Wrike's interface and integrations give it an edge, although onboarding can be smoother. Overall, it's a worthy consideration if your team values flexibility and detailed project tracking.
pros
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You can customize dashboards to fit your team's workflow.
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Task management tools simplify tracking your projects.
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Collaboration features improve team communication.
cons
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The interface might feel overwhelming at first.
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Learning all features can take time.
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Some users find customer support response times slow.
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Our Review Methodology
How We Test & Score Tools
We’ve spent years building, refining, and improving our software testing and scoring system. The rubric is designed to capture the nuances of software selection and what makes a tool effective, focusing on critical aspects of the decision-making process.
Below, you can see exactly how our testing and scoring works across seven criteria. It allows us to provide an unbiased evaluation of the software based on core functionality, standout features, ease of use, onboarding, customer support, integrations, customer reviews, and value for money.
Core Functionality (25% of final scoring)
The starting point of our evaluation is always the core functionality of the tool. Does it have the basic features and functions that a user would expect to see? Are any of those core features locked to higher-tiered pricing plans? At its core, we expect a tool to stand up against the baseline capabilities of its competitors.
Standout Features (25% of final scoring)
Next, we evaluate uncommon standout features that go above and beyond the core functionality typically found in tools of its kind. A high score reflects specialized or unique features that make the product faster, more efficient, or offer additional value to the user.
We also evaluate how easy it is to integrate with other tools typically found in the tech stack to expand the functionality and utility of the software. Tools offering plentiful native integrations, 3rd party connections, and API access to build custom integrations score best.
Ease of Use (10% of final scoring)
We consider how quick and easy it is to execute the tasks defined in the core functionality using the tool. High scoring software is well designed, intuitive to use, offers mobile apps, provides templates, and makes relatively complex tasks seem simple.
Onboarding (10% of final scoring)
We know how important rapid team adoption is for a new platform, so we evaluate how easy it is to learn and use a tool with minimal training. We evaluate how quickly a team member can get set up and start using the tool with no experience. High scoring solutions indicate little or no support is required.
Customer Support (10% of final scoring)
We review how quick and easy it is to get unstuck and find help by phone, live chat, or knowledge base. Tools and companies that provide real-time support score best, while chatbots score worst.
Customer Reviews (10% of final scoring)
Beyond our own testing and evaluation, we consider the net promoter score from current and past customers. We review their likelihood, given the option, to choose the tool again for the core functionality. A high scoring software reflects a high net promoter score from current or past customers.
Value for Money (10% of final scoring)
Lastly, in consideration of all the other criteria, we review the average price of entry level plans against the core features and consider the value of the other evaluation criteria. Software that delivers more, for less, will score higher.
Core Features
Task Management
Easily create, assign, and use list or kanban views track tasks to keep your projects organized. Your team can see progress at a glance.
Custom Workflows
Tailor workflows to match your team's specific needs, ensuring everyone follows the right process. This flexibility boosts productivity.
Time Tracking
Monitor how much time your team spends on tasks to better manage resources. It helps identify areas for efficiency improvements.
Collaboration Tools
Share files, communicate within tasks, and receive notifications to keep your team aligned. It reduces email clutter and enhances teamwork.
Dashboard Customization
Design dashboards that highlight the most important data for your team. This feature allows you to focus on what matters most.
Reporting and Analytics
Generate real-time reports to understand project performance and make informed decisions. These insights help you improve future projects.
Ease of Use
Wrike's user interface is intuitive, but it can feel overwhelming for newcomers due to its extensive features. Once you get the hang of it, navigating through tasks and customizing dashboards becomes straightforward. The drag-and-drop functionality in Gantt charts simplifies project planning. However, if your team isn’t tech-savvy, the learning curve might be a hurdle. Overall, Wrike offers a solid balance between functionality and usability, making it a viable option for teams willing to invest time in learning.
Integrations
Wrike integrates with Microsoft Teams, Slack, Adobe Creative Cloud, Salesforce, Google Workspace, Dropbox, Microsoft Outlook, HubSpot, Jira, and Zendesk. Wrike also offers an API and connects with third-party integration tools.
New Product Updates from Wrike
Wrike Adds Template Installation for Existing Spaces
Wrike adds improvements to Space and Solution Templates with existing Space installation, expanded template support, and more setup controls. This update helps teams create, reuse, and manage workspace templates with greater flexibility. Highlights include:
- Existing Space Template Installation: Add templates directly into existing Spaces while keeping installed content organized.
- Expanded Template Support: Include more configurations like AI Agents, Wrike Whiteboards, budgets, workflows, and custom fields.
- Template Setup Controls: Customize Space names and exclude tasks while preserving key workspace structures.
Visit Wrike’s official site for more details.
for more details.
Wrike Improves Request Forms and Workflow Automation
Wrike adds new request form and automation improvements to simplify complex work intake and project execution. The updates help teams capture more accurate information and reduce manual setup across tasks and subitems. Highlights include:
- Multiple Follow-Up Questions: Request forms can now trigger multiple follow-up questions for a single response option.
- Auto-Cascading Responses: Form responses can automatically flow into subitems, subprojects, descriptions, and custom fields.
- Cascading Field Values: Shared project context can now be distributed automatically across execution-level work items.
- Expanded AI Agent Support: AI Agents can now read and update the Importance field within workflows.
Visit Wrike’s official site for more details.
Wrike Makes New Gantt the Default Experience
rike improves project planning workflows with a faster and more modern Gantt experience. The update adds enhanced scheduling visibility, automatic roll-ups, and streamlined sharing tools for project teams. Highlights include:
- Enhanced Critical Path: Teams can now view Total Float and Free Float directly within New Gantt to better understand scheduling flexibility and project risk.
- Automatic Roll-Ups: New Gantt automatically updates parent and subitem timelines without requiring manual roll-up actions.
- PDF Export: Users can now export Gantt charts to PDF directly from the sharing toolbar.
- New Gantt Default Experience: New Gantt is now the default view for all users with improved visuals, scalability, and performance.
Visit Wrike’s official site for more details.
Wrike Specs
- API
- Batch Permissions & Access
- Budgeting
- Calendar Management
- Collaboration Support
- Contact Management
- Contact Sharing
- Customer Management
- Dashboard
- Dashboards
- Data Export
- Data Import
- Data Visualization
- Dependency Tracking
- Document Sharing
- Expense Tracking
- External Integrations
- File Sharing
- Gantt Charts
- Kanban Boards
- Multi-User
- Notifications
- Project Management
- Resource Management
- Scheduling
- Task Scheduling/Tracking
- Third-Party Plugins/Add-Ons
- Time Management
- Travel Management
- Workflow Management
